Fatture in Cloud - Slow Life

Client

Fatture in Cloud by TeamSystem

Agency

KleinRusso

What

A new full digital campaign for the rebranding of the brand, available in 30", 15", and 6" spots

Choose Fatture in Cloud

simplify your life, and seize new opportunities

Fatture in Cloud, the online invoicing service by TeamSystem, has launched its latest advertising campaign, "Slow Life," in collaboration with KleinRusso and Filmmaster. This new full digital campaign, comprising a series of 30", 15", and 6" spots, aims to showcase in a fun and light-hearted way how Fatture in Cloud simplifies business management, allowing entrepreneurs to keep track of their activities even during moments of relaxation.

A Digital Journey

of Brand Renewal produced by Filmmaster

The brand repositioning campaign, characterized by an ironic tone, introduces the new logo, in line with the image of the mother-brand TeamSystem, emphasizing the connection between the two brands and enriching its brand identity. Filmmaster, under the direction of Nick Russo, has contributed to bringing this narrative to life, highlighting the crucial role of the service in supporting entrepreneurs to live stress-free, turning every moment into an opportunity to do business simply and seamlessly.

Credits

Executive Creative Director: Antonio Fatini
Creative Director: Simone Macciocchi Salerni
Strategic Planner: Sandro Volpe
Client Service Director: Manuela Bartelli
Account Director: Gabriele Di Pofi
Art Director: Danilo Lavizzari e Antonio Mautone
Copywriter: Marta Policastri e Lorenzo Lista
Director: Nick Russo
Photography: Timoty Aliprandi
Executive Producer: Fabrizio Razza
Planning: MindShare
Post-Production: Frame by Frame