Sparco - "Choose the best, choose Sparco"

Client

Sparco Teamwork

Director

Marco Missano

Agency

EVO - Evolution Doing

The commercial

Filmmaster produced the new TV commercial for Sparco Teamwork, created by the agency Evolution Doing, marking an important step in the brand’s growth and consolidation as a reference point in the safety footwear sector. The campaign is part of a more structured communication strategy aimed at strengthening Sparco Teamwork’s positioning and increasing brand recognition among a broad professional audience.

The core

and the values

At the core of the campaign are the values that define Sparco Teamwork’s products: technology, innovation, design, and comfort. The spot is supported by a significant media plan, with strong visibility across major TV channels and during the season’s most followed sporting events, an important investment designed to reach a wide audience and further reinforce the brand’s presence in the market.

Credits

Director: Marco Missano
Agency: Evolution Doing
Executive producer: Fabrizio Razza
Producer: Valentina Bellanza
DOP: Guido Mazzoni
Set designer: Amos Caparrotta
Stylist: Marilisa Cosello
Hair & Makeup: Natascia La Piana
Post Production Video: Gosh
Post Production Audio & Music: Massimo Zoara